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What makes France such an endearing and infuriating country at the same time?

Why are the French a people that you love one day and hate the next?

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    Mercedes Gets Lost in Advertising

    mercedes ad.jpg
    Getting Lost in Paris. Click for bigger picture.

    Mercedes wants to tell the world that their A Class cars now have a GPS. The slogan (Never get lost again) is illustrated with this crazy mouth-shaped drawing, supposedly symbolizing the "get lost" feeling. Made by CLM/BBDO in Paris, and in my view completely direction-less. There's also a version for Madrid and London.

    Via Ads of the World

    Fri 11-Apr-08 | Posted in: Created in France, Oops
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